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Salesforce-Media-Cloud Media Cloud Accredited Professional (AP-217) Questions and Answers

Questions 4

A publisher wants to empower its sales team by embedding analytic dashboards that show the actual digital delivery performance on the Salesforce account page for advertisers and agencies. The dashboard will need to be customized to reflect nuances of the publisher's business.

What should a Consultant configure or implement to solve for this use case?

Options:

A.

Integrate digital delivery sources to Big Query or Snowflake, connect Tableau to the data warehouse, and then set up an embedded Tableau dashboard on the account page.

B.

Configure the Ad Delivery Connector for CRM Analytics and set up an embedded CRM dashboard.

C.

Clone one of the flex cards included in ASM and customize the parameters to display a Marketing Cloud Intelligence dashboard.

D.

Use integration procedures to build a custom connection to the ad server to bring delivery data into the Ad Delivery object and set up a report chart on the account page.

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Questions 5

A large media company is using Salesforce Industries to model Digital Advertising products. These products have a common set of characteristics.

Which pair of Media Cloud items would a Product Manager use to most efficiently create the products for the sales users to sell?

Options:

A.

Use a Product Family for those products.

B.

Use an Object Type and assign Attributes.

C.

Use a Standalone Product and add Attributes.

D.

Clone an existing ad product and assign Attributes.

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Questions 6

Cloud Kicks is setting up a new instance for Media Cloud and their Sales Reps should only see opportunities that they have created. When Sales Managers run reports, they need to see the data for all the reps that report to them.

How should a Consultant set this up?

Options:

A.

Set the organization wide default (OWD) for the Opportunity object to private. Use sharing rules to share records owned by Sales Reps that are below the Manager in the role hierarchy.

B.

Set the organization wide default (OWD) for the Opportunity object to private. Set up the role hierarchy to ensure Managers can see the records owned by users below them in the role hierarchy.

C.

Set the organization wide default (OWD) for the Opportunity object to public. Filter the reports to show the records owned by users below them in the role hierarchy.

D.

Set the organization wide default (OWD) for the Opportunity object to public. Use Apex Sharing to ensure Manager's can see the records owned by users below them in the role hierarchy.

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Questions 7

A broadcaster, who has implemented Media Cloud, wants to have a comparative view of planned versus actual revenue based on actual impressions.

In which two ways can a Consultant obtain both planned and actual revenue amounts?

Choose 2 answers

Options:

A.

Planned revenue from Media Cloud and actuals from Ad Server

B.

Planned revenue and actuals from Media Cloud

C.

Planned revenue from Ad Server and actuals from Media Cloud

D.

Planned revenue and actuals from Ad Server

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Questions 8

A publisher needs to check ad server inventory as part of the media plan creation process.

Which ad server is supported by standard Media Cloud Advertising Sales Management (ASM) features?

Options:

A.

Sizmek

B.

Campaign Manager 360

C.

Openx

D.

Google Ad Manager

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Questions 9

A customer, who is already using the Media Cloud Advertising Sales Management (ASM) application, needs the ability to create and edit templates, while also being able to generate documents.

Which two managed permission sets are required for this?

Choose 2 answers

Options:

A.

DocGenInd CME Runtime User

B.

MediaCloudPlus Runtime

C.

DocGenInd CME Designer User

D.

DocGenInd CME Digital Experience User

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Questions 10

Which two features should a Consultant keep in mind when proposing the use of JSON-based mapping over Object-based mapping for Contract templates?

Choose 2 answers

Options:

A.

The Consultant can use the item section for any type of item list, not only for line items.

B.

Only Contract, Opportunity, Order, and Quote objects are supported when mapping fields in JSON-based mapping.

C.

JSON-mapping allows for filtering individual line items or repeatable content items to display in a document, but Object-based mapping does not.

D.

The data to extract and merge into the template must exist in standard objects.

E.

Documents cannot display attribute data unless the Custom section in the document template is used.

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Questions 11

An Ad Ops team needs to ensure an order created by the Sales Executive is submitted to the downstream ad servers for fulfillment. Order items used within these orders are linked to commercial products and this entire order goes through the Industries Order Management process for fulfillment.

How should the Ad Ops team use the out-of-the-box product with product code: VPL-MEDIA-CLASS in this entire process?

Options:

A.

As Root product in a product bundle with child commercial products

B.

As Parent class of any commercial product

C.

As corresponding technical product of a commercial product in a decomposition relationship

D.

As Object type of a commercial product

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Questions 12

Cloud Kicks has been using Media Cloud for the last three months and now wants to send order data over to the Google Ad Management platform.

What does a Consultant need to create in Salesforce to specify the callout URL?

Options:

A.

Named Credential

B.

Connected App

C.

Custom Metadata

D.

Auth. Provider

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Questions 13

A Media Cloud customer utilizes Industries Order Management to manage advertising publishing. Order Management orchestrates the fulfillment steps across multiple external systems, such as inventory management for reserve/assign ad placement, ad servers, and a billing system for invoicing.

Which two guidelines should a Consultant follow when designing an orchestration plan to external systems?

Choose 2 answers

Options:

A.

Fully describe all Commercial product entities using product attributes.

B.

Use a single swim lane or orchestration plan for all callouts to all external systems.

C.

Create a master end-to-end plan to sequence the major milestones of all orders.

D.

Create separate orchestration plan definitions for provisioning, logistics, inventory, and/or billing.

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Questions 14

Which three types of permission sets are required for a persona to be present in an environment?

Choose 3 answers

Options:

A.

OmniStudioUser

B.

Rule Engine Runtime

C.

OmniStudioAdmin

D.

Media Cloud Base User

E.

DocGenInd CME Designer User

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Questions 15

A publishing company has an existing media plan creation process that was setup using OmniStudio a few months ago. A new requirement has come up where the user will be required to enter a new secondary budget field and this field should be stored with the rest of the media plan details.

On which object should a Consultant add this field so that it is stored with the rest of the media plan and can be added to the appropriate OmniScript?

Options:

A.

Opportunity

B.

Order

C.

Quote

D.

Media Plan Placement

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Questions 16

A Media Cloud customer is already running Advertising Sales Management (ASM) on an org and wants to upgrade from an older release to a newer release.

What should a Consultant do before migration?

Options:

A.

Take a backup of any newer ASM components

B.

Customize or modify the newer ASM components

C.

Take a backup of any customized or modified older ASM components

D.

Activate Custom Lightning Web Components and FlexCards

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Questions 17

A Sales Executive creates a quote. When the quote status is changed to Client Approved, it should automatically be submitted for approval. The approver needs to be a queue instead of an individual Salesforce user.

How can this be achieved in the system?

Options:

A.

Invoke Approval Process created on individual QuoteLineItem and keep Queue as Approver.

B.

Invoke Approval Process created on Opportunity linked to the Quote and keep Queue as Approver.

C.

Invoke Approval Process created on a custom object having lookup to Quote and keep Queue as Approver.

D.

Invoke Approval Process on Quote and keep Queue as Approver.

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Questions 18

Which core Salesforce object represents a media plan in Advertising Sales Management (ASM)?

Options:

A.

Quote

B.

Media Plan

C.

Opportunity

D.

Proposal

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Exam Name: Media Cloud Accredited Professional (AP-217)
Last Update: Oct 16, 2025
Questions: 60

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